Descrição
The purpose of this article is to understand the actions and processes of change made in the logistics policy of a funeral home operating in Northeast Brazil to cope with the period of the COVID-19 pandemic. The paper addresses an exploratory case study with a qualitative analytical approach, which used a semi-structured interview script to collect data from the operations manager of the company in question, videoconferenced in July 2020. The survey was designed in four stages: (1) construction of theoretical subsidies; (2) interview with the operations manager; (3) return to the interviewee to consolidate the collected data; (4) analysis of the main changes occurring in the organisation’s logistics process during the pandemic. The results of the analysis helped conclude that the context of the public health crisis generated actions in and a need to re-adapt the firm’s logistics policy for transport, procurement and inventory, in order to ensure continuity of the funeral services rendered, without detriment to the consumers of the funeral plans and new clients.
